Tips to Maximize CTR of Chitika RPU on Wordpress

This is a small tips to maximize your CTR (Click-through rate) of your Chitika RPU (Related Products Unit). Chitika RPU system don’t have the section targeting facilities like what Adsense does, and sometimes it will make your Chitika ads not relevant to your website content. And for Wordpress user, this could be done by automatically fill the chitika keywords with your post title.

It’s simple, just insert the Wordpress post title code : <?php echo the_title(); ?> to your Chitika ads code.
Here’s the sample code:

<script type="text/javascript"><!–
ch_client = "chitika_client";
ch_type = "rpu";
ch_noprice = "1";
ch_shufflequeries = 1;
ch_width = 728;
ch_height = 90;
ch_non_contextual = 1;
ch_default_category = "93767";
var ch_queries = new Array( );
var ch_queries = new Array( "<?php echo the_title(); ?>" );
var ch_selected=Math.floor((Math.random()*ch_queries.length));
if ( ch_selected < ch_queries.length ) {
ch_query = ch_queries[ch_selected];
}
//–></script>
<script src="http://scripts.chitika.net/eminimalls/mm.js" type="text/javascript">
</script>

Hope it works to maximize your Chitika RPU earning.

Popularity: 32%

New Chitika CPM Ads, Wonderful!

Today I got an email from chitika, said that CPM Graphic Banners have officially been integrated into my sites, and the results are excellent as as there is an immediate increase in revenue across the board.

As you may remember from our blog post on this, we are incorporating these ads when we know that we will be able to make you more money with a CPM ad than our standard ad units. For example, if you are in Canada, and viewing a page with a Chitika ad on it, we will most likely show you a CPM Graphic banner because we are seeing more revenue from graphic ads for Canadian traffic.

Of course - if you are the type of person who does not like graphic ads on their site - you can opt-out of our CPM program by logging into Chitika.com and then clicking on the “Account” tab near the top of the page (on the following page, the opt-out option will be at the bottom). However, we do not recommend doing this, because it will result in less revenue for you.

How it works? Graphic ads will pay per impression (CPM) and will be shown only when they can earn you more revenue than a CPC-based ad. Our ad targeting system will intelligently find and display relevant graphic (CPM) ads for your pages when appropriate.

You should start to try them!

Popularity: 19%